10 Most Popular Ulta-Brand Beauty Products

Tarte Shape Tape Concealer

$30.00

Shea butter: helps retain skin’s elasticity
Mango butter: helps moisturize & condition
Licorice root: brightens appearance of dark circles & color corrects

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✦ Full coverage formula for 16 hrs of flawless wear
✦ Smooths & brightens to make eyes appear lifted
✦ Crease-proof formula won’t cake or settle

Let’s start our Ulta best sellers list with the top product. This is Tarte’s iconic concealer which provides flawless coverage with a matte finish. It also doubles up as a contour and highlight product. With one being sold every 12 seconds, this is the best concealer at Ulta.

BareMinerals Original Foundation Broad Spectrum SPF 15

$33.00

BareMinerals ORIGINAL Loose Mineral Foundation Broad Spectrum SPF 15 is a lightweight, talc-free, skin-improving foundation made with only 5 clean, vegan Ingredients. It provides sheer-to-full, all-day coverage with a naturally luminous finish, while minimizing the look of pores and imperfections.

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Provides buildable sheer-to-full coverage that lasts all day
✦95% agreed this foundation reduced the appearance of flaws and imperfections*

This bareMinerals product is one of the Ulta best sellers foundation. Made from just five mineral ingredients, this foundation gives a luminous finish and feels light as air on the skin. With this, you will get a natural and healthy glow as well as sun protection of SPF 15.

Benefit Cosmetics They’re Real! Lengthening Mascara

$27.00

Benefit Cosmetics They’re Real! Lengthening Mascara is a lengthening mascara that curls, volumizes, lifts and separates lashes for beyond belief beauty!

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✦ Lengthens, curls, volumizes, lifts & separates lashes.
✦ Benefit’s long-wearing formula won’t smudge or dry out.
✦ A specially designed brush reveals lashes you never knew you had!

The best mascara at Ulta beauty? It has to be the Lengthening Mascara from Benefit Cosmetics. It not only lengthens but curls, volumizes, lifts and separates the lashes to give you a fuller and visible lift. This mascara can transform your look with just one swipe and give you lashes that you never thought you had.

Urban Decay Cosmetics 24/7 Glide-On Eye Pencil

$22.00

The award-winning Urban Decay 24/7 Glide-On Eyeliner Pencil features a waterproof formula that glides on smoothly with vibrant shades in multiple finishes.

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✦ Vitamin E: Hydrates, moisturizes, and conditions.
✦ Jojoba Oil and Cottonseed Oil: Condition and soften the skin.

Here is the best eyeliner at Ulta beauty by Urban Decay. This liner will glide on smoothly to give you a long-lasting bold color on your eyes that won’t budge. Available in 27 vibrant shades, this eyeliner is waterproof and also infused with vitamin E.

Ulta Shiny Sheer Lip Gloss

$9.00

Ulta’s Shiny Sheer Lip Gloss offers a glossy, sheer finish with a long-term smoothing and slight plumping effect. Achieve smooth, shiny and supple lips with a kiss of color by applying this lightweight and beautiful gloss.

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✦ Available in natural/nude and bold shades, as well as shimmer and cream finishes
✦ Vitamin A, E and Aloe Extracts soothe and protect lips

Ulta urban decay all Nighter liquid foundation offers you full coverage with a matte finish which looks very close to natural. The specialty of the All Nighter range is its ability to give all-night (or day) wear for a long-lasting flawless complexion that looks and stays amazing.

Urban Decay Cosmetics All Nighter Liquid Foundation

$40.00

Features a matte foundation formula that absorbs oil to prevent the look of shiny skin all day long.

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✦ An oil free foundation for full coverage that is waterproof and transfer resistant.
✦ Long lasting foundation for combination skin and oily skin.

Ulta urban decay all Nighter liquid foundation offers you full coverage with a matte finish which looks very close to natural. The specialty of the All Nighter range is its ability to give all-night (or day) wear for a long-lasting flawless complexion that looks and stays amazing.

BareMinerals Matte Foundation Broad Spectrum SPF 15

$33.00

All BareMinerals products are 100% cruelty-free + free of parabens, phthalates, formaldehyde, chemical sunscreens, triclosan, triclocarban, propylene glycol, mineral oil, coal tar and microbeads

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✦ Clinically shown to reduce shine and absorb excess oil*
✦ *Based on a 6-week US clinical study of 30 people
✦ Wears all day without clogging pores, causing breakouts or settling into fine lines

This bareMinerals Matte Foundation is a clean, loose powder foundation that gives a sheer t full coverage that allows your skin to breathe. With its 100% vegan formula that won’t clog pores, this foundation can also be termed as the best setting powder at Ulta beauty.

Clinique Dramatically Different Moisturizing Lotion+

$32.50

Sunflower seed cake, barley extract, and cucumber fruit extract help strengthen skin’s barrier, improve its resiliency, and balance and retain skin’s moisture levels.

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✦ Skin Types: Very Dry to Dry Combination (Types 1, 2).
✦ Silky lotion delivers 8-hour hydration.
✦ Slips on easily, absorbs quickly.
✦ Helps strengthen skin’s own moisture barrier so more moisture stays in. Skin that holds onto moisture has a youthful-looking glow.

Clinique’s Dramatically Different Moisturiser is the best moisturizer at Ulta with its dermatologically tested formula. It softens, smoothens and nourishes the skin. This moisturizer provides hydration to skin all day and also makes sure that the moisture stays in. This sulfate and paraben-free product is one of the most popular Ulta best sellers.

Benefit Cosmetics The POREfessional Pore Minimizing Primer

$32.00

✦ Matte finish
✦ Translucent formula
✦ Available in full-size and mini

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✦ 97% said skin looked smooth*
✦ 91% said it minimized pore appearance*
✦ 93% said it helped makeup stay put*

Think of the best primer at Ulta beauty and there is only one name that crops to mind, which is the POREfessional Face Primer by Benefit Cosmetics. This is seriously the best primer ever! It minimizes the appearance of pores and fine lines to give a smooth finish.